Olympic investigation: Who do Nike Sponsor?
Nike runs outdoor ad celebrating Farah's double Olympic victory
brandchannel: Rio 2016: Nike Nails Landing As First-Time Official Olympics Sponsor
Olympics-USOC and Nike extend partnership through 2020 | Fortune
Event Analysis: Olympic Sponsorship | Tandem Partnerships
Opinion | Allyson Felix: My Own Nike Pregnancy Story - The New York Times
Rio Olympics 2016: Michael Phelps wore Nike instead of Under Armour on the latest Sports Illustrated cover — Quartz
Nike avoids Olympic sponsorship restrictions – Marketing Week
Allyson Felix, an Olympic medalist who split with Nike over maternity rights, signs with Athleta — Quartz at Work
Nike Plays Hardball to Keep Its Athletes - WSJ
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
The Nike Adidas Puma Olympic Battle Will Have to Wait | Barron's
Non-sponsor Nike is brand most associated with Olympics
British Olympic hopefuls hit by Nike sponsorship cuts | Sport | The Times
How Nike Brilliantly Ruined Olympic Marketing Forever
brandchannel: Rio 2016: Nike Nails Landing As First-Time Official Olympics Sponsor
Olympic delay trips up Asics' race against Nike - Nikkei Asia
Olympics Postponed, Brands Respond to the News – WWD
Was Olympic Sponsorship worthwhile? | The Brandit
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
How Nike Brilliantly Ruined Olympic Marketing Forever
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Case study: Branding strategies deployed at the 2012 Games in London
Why Nike Isn't "Losing" The Olympics | Fortune
Why do a lot of athletes wear yellow shoes in Rio Olympics? - Quora
